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Sound

If you want to develop the best loudspeakers in the world it's no good thinking along conventional lines, or blindly following what everyone else in the industry does. Thankfully, Bang & Olufsen's acoustic engineers could never dream of doing that. They know that real breakthroughs - ones that truly make a difference - can only be achieved by thinking beyond the boundaries of what is possible today.

Technical perfection however is just one of our goals. For us the challenges start far away from the laboratories and test facilities of Bang & Olufsen: they start in the homes of the people who choose to live with our products. It's there that our loudspeakers face their toughest test and always have to perform at their best.